The SEO for Photographers Podcast

Steph ranks #1 for “Iceland Elopement Photographer”, but her marketing and digital marketing is so much more than that! She’s a Master Coach, Sales Expert, Photographer, and Podcast Host. Check out her free guide “25 Ways to Market Your Business As An Introvert, without relying on social media”https://www.stephzakas.com/25-introvert-marketing-freebie and more info about her Iceland Retreathttps://www.stephzakas.com/iceland-retreat…

Automated testing tools can be helpful in certain circumstances, but there are also downsides. The recommendations can be inaccurate, outdated, or simply incorrect. Further, they can miss actual issues impacting your rankings! We chat about them today on the podcast.

In this episode, we go over our new blog post 33 Examples of Specific SEO goals for Photographers. Follow along as we discuss each section!

Let’s chat on-page SEO, where to use your keywords, and what pages to use for ranking for your main specialty and/or multiple specialties!

We’ve released our membership. The SEO course + online community. A new model for our education that will push engagement and long term results.  More info: https://fuelyourphotos.com/membership/

We spend over an hour on the hottest topic of the week, ChatGPT. We talk about how you should be using this tool, how not to use it, and how it changes the game. Blog post: https://www.fuelyourphotos.com/chatgpt-for-photographers/Tools Mentioned: https://chat.openai.com/, https://github.com/features/copilot. https://stablediffusionweb.com/, and https://openai.com/dall-e-2/ More Reading: https://techcrunch.com/2022/12/02/openais-chatgpt-shows-why-implementation-is-key-with-generative-ai/https://techcrunch.com/2022/12/01/while-anticipation-builds-for-gpt-4-openai-quietly-releases-gpt-3-5/

We recap the history of blogging for photographers, talk about what we’ve recommended over the past few years, and what we might be changing going forward! 

In this episode we talk about the new SEO plugin that we’ve both switched to for our own sites, SEOPress. We also dive into how it compares to the other popular SEO plugins, Yoast and Rank Math.

We just finished a major overhaul of the SEO for Photographers Guide. This episode takes you step by step through the entire process! 

We share five different ways you can use the site: search operator to help your SEO efforts!

In this episode, we chat about our favorite SEO browser extensions!

We talk about typical industry benchmarks, traffic levels, metrics, and other ways to know when you’ve reached a good point with your SEO efforts and can scale back your work load.

We talk all things guest posting.. and have a challenge for both us and the listeners at the end!

Should you be mad if a directory or blog uses a nofollow attribute on the backlink to your site? We dive deep into the real world impact of those attributes and when/where they should be used.